There are a wide range of factors that impact the conversion rates of visitors to your website. Assuming your visitor has favorably decided to purchase from your online store, your product pricing strategy can directly impact bottom line profitability.
The flexibility of your shopping cart design will play a large role in determining your pricing strategies. It is a well known fact that in standard shopping cart designs abandonment rates are high.
The use of a micro site cart checkout scheme can reduce abandonment rates, and provide better conversion rates. If your cart has the ability to offer up-sells after the primary product has been purchased, your abandonment rates will drop, and you will sell more goods.
Spread sheet modeling provides you the opportunity to analyze pricing strategy. We develop custom pricing calculators that help you determine how to extract the most profit from every sale your shopping cart model allows. |
Custom Product Pricing Calculator
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Product Pricing
